Erika Costell - Internet Personality
Age: 33
Country: United States Occupations:
Internet Personality
Erika Michaelanne Costell is an American Internet personality and model. She was born on November 12, 1992, in Toledo, Ohio, and was raised in Bedford Township, Michigan, in a family with twelve siblings. She began modeling at age 16 and later attended Middle Tennessee State University, majoring in business administration before leaving to pursue modeling in Los Angeles.
Her career gained significant traction when she became associated with Team 10, an influencer marketing management agency led by Jake Paul, initially as his assistant and later as the Chief Operations Officer (COO). In 2017, she started her own YouTube channel, where she posts vlogs, reaction videos, and music videos, which led to a rise in her popularity.
During her time with Team 10, she dated Jake Paul, and their relationship led to the popular single "Jerika" (with Jake Paul featuring Uncle Kade) in 2017, which charted on the Billboard Hot 100. Following her breakup with Paul in 2018, she left Team 10 to pursue an independent career. She has since been involved in music, signing with The Orchard, and started a record label called BIA Entertainment in 2020. She has also founded a fashion brand. In 2018, she won the Teen Choice Award for "Music Web Star."