Jesser - Youtuber
Age: 26
Country: United States Occupations:
Youtuber
Jesser (Jesse Riedel) is a popular American YouTuber and content creator primarily known for his high-energy basketball and sports-themed videos.
Originally rising to fame within the NBA 2K gaming community (formerly known as JesserTheLazer), he successfully pivoted from digital gameplay to real-life sports challenges, vlogs, and large-scale productions.
Key Highlights
Content Style: He blends basketball skill with comedy, often featuring "trick shot" challenges, "1v1" games against NBA players or other influencers, and mystery box openings.
2Hype: He was a founding member of the 2Hype creator collective, a group of friends who lived and filmed together, significantly shaping the sports-lifestyle genre on YouTube.
Brand Growth: Beyond YouTube, he has collaborated with major brands like Nike and the NBA, and he launched his own apparel line called Buckets.
Evolution: While he still focuses on basketball, his current content often includes high-budget travel and "extreme" sports challenges, similar to the style popularized by MrBeast but with a specific athletic tilt.
He is widely recognized for his "Buckets" catchphrase and his ability to make sports culture accessible and entertaining for a younger digital audience.